The Importance of a Good Mobile App: A blog to understand the need for a good mobile app

 Mobile app development has exploded in recent years, with an estimated 2.3 million

developers now working to meet the industry demand. According to Apple, 1.25 million

apps were registered in its app store in 2013, resulting in 50 billion downloads and $5 billion

paid to developers. With these kinds of numbers, it clear that mobile app development is a

key factor for business success; that’s why “ Kickr Technology ” is catering to the

requirements of all industry verticals and delivering high-quality mobile applications.


Why Develop an App?

As more and more people access the Internet via electronic devices, mobile app

development has the potential to reach a large number of consumers. According to the Pew

Research Internet Project, an estimated 67 percent of U.S. smartphone owners use their

smartphones to access the Internet on a daily basis. Studies also suggest that by 2017, app

downloads will grow to 200 billion and mobile app revenues will increase to $63.5 billion.

The reason behind these exceptional numbers is the continued growth of

smartphone/tablet sales.


Not only have the sales of smartphones and tablets increased, but the number of mobile

apps installed has also grown exponentially. The Pew-Research Internet Project indicates

that approximately 50 percent of all smartphone users have mobile apps installed; of this

percentage, two-thirds of the individuals are regular mobile app users. These statistics show

that mobile apps have a unique opportunity to engage with an entirely new type of

customer, one who is constantly connected to the Internet and the global commerce space.

In essence, a mobile app allows you to have millions of new customers at your fingertips. All

that is left for you to do, is to develop an effective app and reap the benefits of your labors.


Benefits of Mobile Apps?

Creating and distributing a mobile app comes with a multitude of benefits that can be reaped

by businesses of all industries.


A few of the most significant benefits are highlighted below:

Loyalty: Mobile apps have the potential to increase customer loyalty, especially in the

retail setting. This is achieved by providing users with a convenient way to purchase

items and keeping them updated on promotions or sales.


Brand Reinforcement: Apps offer companies a unique way to reinforce their brand.

Customers are more likely to download a free app that is branded by their favorite

company. Furthermore, the app can be customized to fit the customer specific needs.

This results in greater customer satisfaction and increased brand loyalty.

Make Yourself More Visible: In 2013, there were over 50 billion mobile app downloads

from the Apple store - so if you are not visible on there, you really missing out! Enable

potential customers or clients to find you easily by increasing your online presence.

Improve Your Accessibility: Smartphone and tablet users are constantly on the go,

which means they might not always have time to sign into a mobile website. Mobile apps

are designed to be more user-friendly and easier to navigate than traditional websites so

that users can access the information, products, services, and processes they need in real-

time.

Increasing Sell-through: It has recently been analysed that mobile app users spend

more time on a company mobile app than they do the company mobile website. Since

we are continuing to evolve into a mobile-centric society, it makes perfect sense that

mobile apps are being developed more frequently. If your company develops a mobile

app, your business will be exposed to new customers and have a much higher chance of

success.


The mobile apps industry is growing at a rapid pace and we are seeing a huge number of applications

being released in the market on a daily basis. With the development of new technologies, businesses

are able to create engaging mobile applications which in turn, helps them reach out to the

customers easily and helps them build a strong business/brand. If you need to develop a mobile

application using the latest technology then you can contact us, the name of our company is & Kickr

Technology. we will help you to design your app with the latest technology and at the same time,

we will also help you to make it cost-effective.

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